Making user research calls an effortless routine

Talking to users should not be a proactive effort done only when explicit need arises. This should happen regularly for all employees.

Problem

Build products that users love by gaining empathy for users. The most effective way to feel the human out of a user is regular user research calls. Unfortunately, it happens occassionally, and that too only for a few employees.

Calling is cumbersome

Employee spends hours reaching out to 20 users fulfilling their criteria. Only 5 of them respond back. Only 1 of them leads to a fruitful call.

Happens only before/after major feature release

Due to its cumbersome nature and high rejection rate, employees talk to users only when there is explicit incentive to do so.

Calling restricted to support/research teams

For other employees, there is no defined process.

Solution

Let's completely reverse the entire user calling process

User calls the Employee

We offer incentive to users to themselves call the employees to give feedback. No effort from the employee required!

All employees can receive calls at their comfortable times via a dashboard

A configurable dashboard where the team lead can decide which employee should receive a call when and from whom. Easier to build user calls into employee's routine this way.

Target which users will call which employees

Target the user segment based on their characteristics and what actions they perform on the app

Product

You decide which employees get calls from what kinds of users. Your team can sit back and relax. They will automatically get the calls.

User Calls the Employee

We give small incentive to your user to give feedback while they use your app.

Dashboard to create inbound calls for the team

Decide all details like user type, timing, frequency etc.

Know the user while on the call

We give you relevant user info during the call

Integration

You can integrate our SDK with just a few lines of code. All the processes for payment to end users will be taken care by us.
You just focus on your users!

Origin Story

We faced the same issue in our last startup Memer, where it would take almost half a day to make 3 useful calls (only 1 put of 5 outbound calls made resulted in a meaningful conversation). Due to its cumbersome nature and high rejection rate, we did outbound call user research mostly once a month. Then we built this internal tool to make user calls into daily routine. Post this, we got 3 inbound calls each every day which almost always led to meaningful conversations.

Chetan Dalal

Amit Singh

Contact Us

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+91 9920264452